Vocabulary At Work
Gannet Guitars, Quebec
Tonal Woods Sourcing
EXT., OFFSITE MTG
LE BRISE BISE BISTRO
TONAL WOOD SOURCING DEPT
People in marketing are receiving questions about sustainable sourcing of our wood. Does our website have
I thought there was nothing
in my description of our sourcing strategy for tonal woods. But maybe it's time to review the wording.
(hedge or lie)
at all about sustainability, we could damage our reputation.
I understand. At the same time, we should avoid
about our contribution to saving the planet.
unclear, vague, or ill-defined protest
open to more than one interpretation
speak or act in an evasive way
exaggeration not meant literally
any negative impact to the environment by working with forestries that impose strict replanting models, right?
Yes. And we visit forestries every year to
that they are doing what they claim to be doing.
I hope we can make sure there is nothing
(theoretical or risky)
about our claim that we get all our energy from solar and hydroelectric sources.
Above all, website readers should have no doubts about the
make something bad better
confirm or give support to something
based on guesses, not knowledge
dependably agreeing with facts
Lesson: Tonal Woods Sourcing
Module: Gannet Guitars, Quebec
Course: Vocabulary At Work